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If you are researching opticians and the best eyewear for you, you are in the right place. Just like every face is different, optician practices are different too. In your search for finding the right optician for you, you most likely will find similar options. That being said, not all eyewear experiences are the same.
At Jones And Co. Styling Opticians our mission is to serve our clients and deliver an effortless eyewear experience. There is no better reward than seeing how happy our clients are wearing glasses after we help transform their eyewear.
To help support our mission and to help you choose the right optician, even if it is not us, I put this report together, The Top 10 Things You Must Know Before Choosing Your Optician.
The average eye exam appointment in the UK is 20 minutes in length. While that may provide enough time for an optometrist to examine your eyes, it allows very little time for discussion and personalisation to your individual requirements.
At Jones And Co. you get a 45 minute eye exam so that the optometrist can take more time to find out about you, what your preferences are, how you use your eyes, what type of work you do and more. And that means you’ll get effective advice and solutions because it is tailored to you. There is a big difference between getting 20 minutes with the expert and then being rushed out the door versus getting 45 minutes with the expert to discuss everything thoroughly.
Most ‘designer’ frames are produced for the mass market and made by the same global company who stamp a different logo and designer brand name on the side so they can charge a premium for it. These bland but branded frames are then distributed all over the world in mainstream opticians. However, a select few independent opticians specialise in niche eyewear, made by small eyewear design companies who are truly passionate about creating eyewear that you’ll love wearing. Handmade and of the highest quality, they are designed for individuals who want something superior. If you are looking for something different than the frames you see in most opticians, then niche eyewear is for you. Ask the opticians where they source their frames from. The good ones will passionately tell you about their travels to Milan, Paris, Antwerp, and Copenhagen all in the name of discovering the very best eyewear in the world and bringing it to you!
There are a lot of people who hate shopping for glasses and it’s mainly because they find the process of choosing new glasses painful, difficult and time consuming. Thankfully, at Jones And Co. there is a more sophisticated way to choose eyewear than just trying frames at random. An eyewear styling consultation means you get better advice and personal service. And it means that you don’t have to scratch your head and browse and try on lots of frames that neither fit you nor suit you.
In an eyewear styling consultation, the styling optician should first ask you about your preferences, advise you on face shape and frame style and what will suit you, and then show you all the possibilities you could wear from a cutting-edge collection of eyewear.
The eyewear styling consultation is an opportunity to discover the right style of eyewear for you in a no-pressure, relaxed environment with the help of an eyewear professional.
Making the right choice of eyewear requires some thought and consideration and the right expertise to guide you through the process effortlessly and enjoyably. You should never be made to feel obligation to buy after receiving this service.
In addition to normal product warranties, ask if your optician will guarantee that you’ll be happy with your eyewear. Do they offer at least a 30-day guarantee where they will change the frame and lenses for you, free of charge, if you are not completely comfortable with the glasses you selected? Do they have a process and service that is so good that they are happy to guarantee it? This tells you a lot.
At Jones And Co. Styling Opticians we provide a 60-Day “Love Your Glasses” Comfort Guarantee. If, for any reason, you are uncomfortable with your new glasses, you can choose an alternative frame and/or lenses that will be more comfortable for you. All at no charge. We guarantee you will love your glasses!
In addition, we provide ongoing aftercare service to look after your eyewear for as long as you have them.
While optometrists must be professionally qualified and undergo continued education and training every year to be registered to carry out eye examinations, it is a different story when it comes to opticians.
Dispensing opticians are professionally qualified to help you select your eyewear, recommend lens choices based on your prescription and other requirements, and adjust your eyewear for optimal fitting and comfort. However, the regulations in this area are much looser, which means unqualified sales assistants are the norm in most opticians.
In most practices, you will see unqualified staff far more often than a qualified dispensing optician. In the average practice, there may be one qualified dispensing optician and four or more unqualified staff helping clients select eyewear.
At Jones And Co., we ONLY have qualified dispensing opticians, all highly trained to create the best possible eyewear solutions for you. At Jones And Co., you will always see an expert who will take the time with you to get it right.
If you need to wear glasses, then chances are you want to look good, feel confident, and make the right impression with your glasses. Unfortunately, most opticians see glasses as just a functional requirement, and it’s clear they do not understand the style issue.
If you want to look your best in your eyewear, it’s essential that you get advice from someone who actually has a good sense of style. Look at the environment the optician has created in their practice, what they choose to wear themselves, and pay attention to whether they have a passion and flair for good design when they advise you on frame styles.
At Jones And Co., we believe you deserve more! We give you the best information we can about eyewear so that you can confidently select the right eyewear for you — the perfect pair or pairs of glasses that will match your personal style.
Your optician should consult with you and give you several options and guidance as to what eyewear will work best for you. In addition to choices when it comes to how much you want to invest in your eyewear, we believe there should also be free, flexible payment options.
You’re going to be wearing your new glasses for a few years, so the best opticians will also give you the option to spread the payments for your glasses over 6 to 12 months without any extra cost, interest, or credit checks.
At Jones And Co., we give you easy payment options without any hassle or charges. We aim to make the whole eyewear buying experience as easy as possible for you — from your taste in eyewear, to how you like your coffee, to how you would like to pay.
Does the optician have many testimonials and five-star reviews from happy customers? If they have a few, it is reassuring. However, there is a big difference between having a handful of generic testimonials and having a large quantity of sincere and enthusiastic testimonials. Do your research and check their Google and Facebook reviews. Look on their website to see if they have any video testimonials from existing clients.
As of this writing, Jones And Co. Styling Opticians has over 300 five-star reviews across Google, Facebook, and Reviews.co.uk. We have a five-star rating on all three platforms. Additionally, visit www.jonesand.co to view some videos from actual clients in their own words.
Why is this important? Why choose someone who is busy and not bargain-priced? When you discover a practice like Jones And Co. Styling Opticians that has looked after over 5,000 clients’ eyewear needs here in Manchester, you’ve discovered a practice built on referrals. Clients don’t enthusiastically refer if they feel let down or disappointed in any way. They tell their friends and family about great opticians because we earned their trust and they were delighted with the whole customer experience. When it comes to your eyewear and eyecare, we never cut corners or take shortcuts. Our opticians and optometrists are highly trained to produce state-of-the-art outcomes — nothing less.
In addition, at Jones And Co. we are industry-leading experts and a respected teaching practice. We train other independent opticians from all over the country in our innovative eyewear styling techniques and unique customer experience. When you come to see us, you are in very good hands.
Specsavers advertise glasses from £25, and you can even find cheaper options online. The most important decision is whether you want the lowest price or the best quality and expertise, and to choose the right opticians who can deliver that for you. Make sure you understand what your chosen opticians stand for.
Here at Jones And Co., in addition to our guarantees and five-star reviews, we stand behind these six promises to you…
Experience Our Unique Eyewear Styling Consultation. Discover all your eyewear possibilities from a brilliant selection of frames with the guidance of an eyewear expert.
